HomeMy WebLinkAbout02-17-2022 CVB Bd MinutesMEETING MINUTES OF THE BOARD OF COMMISSIONERS
PADUCAH CONVENTION & VISITORS BUREAU
HELD ON February 17, 2022
Pursuant to written notice, a meeting of the Board of Commissioners of the Paducah Convention & Visitors Bureau
was held at 11:30 a.m. Thursday, February 17, 2022, at the Paducah Convention & Visitors Bureau.
Present: Sara Bradley, Michael Cochran, Glenn Denton, Sherry Kahne, Vick Patel, and Kristin Williams.
Absent: Kelm Burchard
Staff: Fowler Black, Kara Gray-Watson, Mary Hammond, Liz Hammonds, and Lynda Peters-Jones.
ITEM I: OPENING
CVB Board Chair, Glenn Denton called meeting to order at 11:35 a.m.
ITEN II: VISITORS
Chairman Denton introduced the following guests.
David Holder, Clarity of Place
Grady Walter, Stablemate Creative
Lauren Van Liew, Lou Hammond Group
ITEM III: MINUTES
The Board reviewed the minutes of the January 20, 2022, monthly meeting. Upon motion by Ms. Williams, seconded
by Mr. Cochran, and unanimously carried the following motion was adopted:
MOVED, that a formal approval of the minutes of the previous regular meeting of the Paducah CVB Board of
Commissioners held on January 20, 2022, be dispensed and those minutes stand approved as read.
ITEM IV: FINANCIAL REPORTS
The Board reviewed the January 31, 2022, Financial Report. Upon motion by Ms. Bradley, seconded by Ms. Kahne,
and unanimously carried the following motion as adopted:
MOVED, that a formal approval of the January 31, 2022, Financial Reports be approved and stand as read.
ITEM V: REPORTS
Clarity of Place Strategic Planning Report:
Mr. Dave Holder presented the Clarity of Place ‘Destination Strategic Plan Summary’. Following Mr.
Holder’s presentation the floor was opened for group discussion and questions/suggestions from the CVB Board of
Directors.
Staff reports:
Board members were referred to the CVB staff’s written monthly reports for more details on activities and meetings.
See attached report. (Report was emailed to Board of Commissioners.) CVB staff gave the top 3-4 highlights of each
report.
ITEM V: REQUESTS
Ms. Hammonds presented request for board approval of the Paducah CVB’s April Events Guide. Quantity to be
printed 15,000. Printing & Design $9,525.
After review and discussion, a motion by Mr. Cochran, seconded by Ms. Williams, the request for print and
design of the Paducah CVB’s April Events Guide was unanimously approved.
Ms. Hammond presented request for Quilt Show shuttle busses for the April 27-30 show. Busses will transport
attendees from the Carroll Convention Center to participating hotels and attractions. After review and discussion, a
motion by Ms. Bradley, and seconded by Ms. Williams, the Board of Directors unanimously approved a total amount
not to exceed $40,000.00.
Ms. Hammonds presented request for CVB Visitor Bags. Request was tabled until the upcoming March CVB Board
meeting when we will have three bids for comparison.
Ms. Hammonds presented a request to partner with ‘Compass Media’ to assist with search engine optimization.
After review and discussion, a motion by Ms. Bradley, and seconded by Ms. Williams, Level 2 was approved at
$1,250 a month on a six-month basis, was unanimously approved.
Ms. Hammond presented a request for Marketing Director, Liz Hammonds to attend Southeast Tourism Society
Marketing College. This is a three-year program, one week per year. Total cost per year $2,899.62. After review
and discussion, a motion by Ms. Williams, and seconded by Mr. Cochran, the request was unanimously approved.
ITEM VI: UNFINISHED BUSINESS
No unfinished business
ITEM VII: NEW BUSINESS
No new business
ITEM IX: CLOSING
Mr. Denton reminded the Board that the next Board meeting is tentatively scheduled for March 17, 11:30 a.m. The
meeting will be at the Paducah Visitors Bureau.
With no further business, and upon motion by Mr. Cochran, and seconded by Ms. Williams the board adjourned at
1:00 p.m.
____________________________________ _____________________________________
Glenn Denton, Board Chairperson Mary Hammond, Executive Director